Press
June 2025
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FOR IMMEDIATE RELEASE:
2ndTake Launches the first “Client POV On-Demand” - A Game-Changing Advantage for Ad Agencies
STAMFORD, CT – June 2025 - Award-winning marketing executive and CMO Amy Kantrowitz has launched Client POV On-Demand, a first-of-its-kind consultancy service giving ad agencies direct access to senior, client-side perspective - before the work goes into the room.
In an industry where pitches and creative sell-ins live or die in a single meeting, this new offering flips the script- giving agencies an unfair advantage: real, unfiltered feedback from someone who’s been on the client side for 20+ years. Kantrowitz, who led marketing at companies including Turner Broadcasting, Charter, and CourtTV/truTV, has seen what works, what doesn’t - and, most importantly, why.
“I’ve sat through thousands of post-pitch debriefs. I've heard the conversations they haven't. Now I bring that insight to Ad Agencies, so they can avoid pitfalls, anticipate questions and sell smarter. Saving them time, stress, and millions of dollars that are on the line.”
The offering is designed for:
New Business Pitches - Creative Reviews - Routine Campaign Presentations:
Sharpen the story, correctly position the Agency, and stress-test the sell-in
Spot red flags and strengthen the strategy
Help the work ladder to real business goals
“I know what clients will ask, what will trip them up, what makes them hesitate - and what makes them say yes,” Kantrowitz adds. “I’m not here to kill the work. I’m here to save it and sell it. It’s a no-brainer for ad agencies who see the value. It’s not just an opinion - it’s an opinion that could save you millions”
To learn more about Client POV On-Demand, visit: