Sports & Entertainment Marketing

Build a brand fans can't ignore.

Great content gets attention. Great marketing builds audiences.

With 25+ years of experience in sports, media, and entertainment, we help brands grow their reach and their impact.

Where We Add Value

Brand & Audience Strategy

  • Brand positioning

  • Fan acquisition

  • Audience growth

  • Customer journey strategy

  • Retention & loyalty

Go-to-Market Strategy

  • New league and event launches

  • Market expansion

  • Product positioning

  • Cross-platform campaign planning

Marketing & Creative

  • Integrated marketing campaigns

  • Digital & social marketing

  • Creative development

  • Media planning

  • Promotional partnerships

Sponsorship Support

  • Sponsor activation strategy

  • Co-branded marketing campaigns

  • Partnership positioning

  • Audience engagement

From launching global MMA promotions to leading marketing for major television networks and Fortune 500 brands, I've built campaigns that attract audiences, strengthen brands, and deliver business results.

  • Highlights include:

    • Led the North American launch of Eagle FC

    • Built integrated marketing campaigns for Spectrum, CourtTV, and truTV

    • Managed multi-million-dollar marketing budgets

    • Developed Super Bowl campaigns and national brand initiatives

    • Led audience acquisition, retention, and brand strategy across broadcast, digital, streaming, and live events

Experience That Matters